Your imagination is the limit
When a material, component or product has finished serving its first purpose, we are there to help it find its new purpose. By combining our skills in design and circular economy, we develop innovative products in which the function and appearance are retained and used in new applications, with no complicated recycling processes. Your imagination is the limit for upcycling.
We also need to get better at doing the right thing from the start, i.e. designing products for a long life, for reuse and for recycling. The extent to which a product can be recycled or reused when it reaches the end of its first life cycle is decided in the design stage.